A new $7.3 million research project – the Southern Multi Breed Project – was launched yesterday to ultimately enable beef producers to directly compare bulls of different breeds for a range of traits.
MLA General Manager Research, Development and Adoption, Michael Crowley, was at the launch in Armidale and explains what the Southern Multi Breed Project means for red meat producers and why MLA is supporting the project.
Q: What does the project involve?
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